{"id":12058,"date":"2023-03-31T11:19:33","date_gmt":"2023-03-31T09:19:33","guid":{"rendered":"https:\/\/www.roncucciandpartners.com\/?p=12058"},"modified":"2026-09-04T11:45:13","modified_gmt":"2026-09-04T09:45:13","slug":"how-much-is-the-cosmetics-market-worth-in-italy-and-the-world","status":"publish","type":"post","link":"https:\/\/www.roncucciandpartners.com\/en\/2023\/03\/31\/how-much-is-the-cosmetics-market-worth-in-italy-and-the-world\/","title":{"rendered":"How much is the cosmetics market worth in Italy and the World?"},"content":{"rendered":"

Resilient and daring in adopting first and riding soon after the wave of change imposed by the occurrence and unfortunately also by the perpetuation of health, geoeconomics, and geopolitical challenges and imbalances that are not at all facilitating, the Italian cosmetics sector confirms the projected estimates that<\/strong>, although slightly down from the initial ones, still show a positive and upward trend<\/strong>.<\/p>\n

This had already been announced by the president of the trade association Cosmetica Italia at the 54th Annual Report<\/a> released in June 2022: the industry is showing itself to be healthy, responsive, and, above all, proactive in embracing the “new” – which have now become part of everyone’s daily routine – consumer buying and usage habits.<\/p>\n

According to the report, the beauty supply chain<\/strong> – encompassing all of its branches: cosmetics industry, raw materials, machinery, and packaging – reached a total of nearly 17 billion euros in 2021, tracking an increase over 2020 of +9.6 percent<\/strong>.<\/p>\n

And the industry’s optimism is also supported by consumption data:<\/p>\n